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Careers

Digital Marketing Specialist

Main Activities

  • Media planning: support in planning communication strategies, budgeting and proposal development
  • lead generation and management
  • SEO: analysis, planning, content creation and maintenance of website positioning
  • Analytics & Reporting: production and analysis of periodic reports focusing on the contributions of the activities in terms of conversion, CPA, ROI
  • E-mail marketing: strategy conception, content creation
  • Research and scouting of new solutions for the marketing mix
  • Content management: management of the Dils.com company website and the websites of the commercial initiatives

Requirements

  • Degree in Digital Marketing and Communication, Economics and similar
  • Experience in Agencies, Consulting Firms or Tech Companies (minimum 2 years)
  • Excellent knowledge of the main Digital Marketing tools (Paid Advertising, Paid Social, Retargeting, email Marketing, Marketing Automation)
  • Excellent knowledge of CMS (preferably WordPress)
  • Excellent knowledge of Advertising Tools, Google Ads, Facebook Business Manager, LinkedIn Campaign Manager
  • Knowledge of the main international Digital and Social media Platforms
  • Experience with Google Analytics 4 and Google Tag Manager
  • Good communication and content production skills, also from an SEO perspective
  • Fluent in English both written and spoken, good knowledge of a second language is a plus
  • Proficiency in Microsoft Excel, Word and PowerPoint

Location

Milan, Italy

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